Partner Udo Onwere has commented on Premier League players decision to challenge the use of data used by betting firms, in City AM. You can read the full article here: https://www.cityam.com/premier-league-players-challenge-use-of-data-by-betting-firms/
“It’s not just about money. It’s about how a player’s personal information is being used by companies they might have strong moral objections to”.
“I think the main way to look at this is that data itself isn’t an intellectual property, but some of the way in which it is arranged or shared in databases could be protected by copyright”,
“That might be a way in which the sportsman could protect their data”.
“There are players who would never associated themselves with a betting brand, yet their data is being used by those firms constantly”
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